The new brochure appears to break from the tradition of the past three, which since Spring/Summer 2006 have featured simple, bright covers with a single image at the centre. Perhaps as a final kick to the 15th Anniversary Celebration, this new Autumn/Winter brochure for the second half of the Anniversary features a crowded cover of Disney characters surrounding a re-designed version of the Anniversary Castle visual. It’s an image that has become familiar from the resort’s impressive advertising campaign, however, so should work well as a recognisable Disneyland Paris image for prospective guests.
At the foot of the red carpet, you can read “There’s still time to join the party!”, with an inside page proclaiming “The time is now, the magic is here!”. If the original 15th Anniversary brochure was all about pouring out their long list of new features, this second brochure is all about trying to capture as many people as possible before the celebration concludes.
What can we expect inside the brochure? Along with the usual information about Halloween and Christmas, there should be fairly big push for The Twilight Zone Tower of Terror, likely using that key visual we presented a couple of weeks ago. If you’re outside the UK and have to wait a little longer for the next official brochure to arrive across your borders, don’t worry – as soon as it arrives at DLRP Today we’ll be giving you a good look inside at all the best bits!